E-Commerce Growth Consulting
Growth that scales with your brand.
Ecom Scale helps founders and leadership teams of DTC brands and online retailers make the decisions that shape their next stage — and turn them into profitable, measurable growth.
Senior-led, confidential engagements. Mutual NDA on request.
From launch to scale
How we workServices
Advice for the decisions that move the numbers
We focus on a small number of growth levers and go deep. Every engagement is tailored to your brand, grounded in your data and designed to be executed.
Growth Strategy & Positioning
Define where to play and how to win: markets, offers and customer segments, grounded in evidence and real unit economics.
Learn more 02Paid Acquisition & Creative
Build an acquisition engine across Meta, Google and TikTok with a creative testing system that keeps CAC under control.
Learn more 03Conversion & Shop Experience
Turn traffic into revenue with evidence-based CRO, offer design and a Shopify stack that is built to convert.
Learn more 04Retention & Lifecycle
Grow repeat revenue with email, SMS and subscription programs that lift lifetime value without discounting your brand away.
Learn more 05Unit Economics & Finance
Know your real contribution margin, break-even ROAS and cash runway — and scale with numbers you can trust.
Learn more 06International Expansion
Plan and de-risk entry into new markets, languages and channels — across Europe and beyond.
Learn moreThe Ecom Scale model
Operator-level rigor, without the agency overhead
We built Ecom Scale for brand teams who want the structure and analytical depth of a top-tier consultancy — delivered personally by people who have run shops themselves, priced transparently and focused on execution.
| Aspect | Typical agency | Ecom Scale |
|---|---|---|
| Team | Account manager sells, junior staff deliver | Senior operators scope and deliver the work |
| Pricing | Open-ended retainers tied to ad spend | Fixed fee for a clearly defined scope |
| Output | Dashboards and monthly reports | Decisions, systems and owners — built to execute |
| Independence | Often tied to tools, platforms or kickbacks | Vendor-neutral; no referral fees or resale |
| After we leave | Dependency on the agency | Playbooks and know-how transferred to your team |
Our approach
A structured path from insight to profit
Every engagement follows the same disciplined sequence, scaled to the size of the question. You always know where we are, what comes next and what it will deliver.
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01
Audit
We dig into your shop, ad accounts, analytics and P&L, interview the team and pressure-test assumptions to build a fact base everyone trusts.
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02
Strategy
Together we develop options, quantify trade-offs and agree on a clear growth plan with targets, owners and an actionable roadmap.
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03
Execute
We work alongside your team to implement — setting up systems, removing blockers and keeping momentum week after week.
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04
Scale
We measure results against the business case and hand over playbooks and know-how so improvements last and keep compounding.
Categories
Context in the categories that drive online retail
Our methods travel across categories, but good advice depends on understanding how your customers really buy. These are the categories we focus on.
Beauty & Personal Care
Skincare, haircare and cosmetics brands scaling from hero product to full range.
Health & Supplements
Supplement and wellness brands growing subscriptions in regulated markets.
Fashion & Apparel
Apparel and accessories labels managing returns, seasons and margin at scale.
Home & Living
Furniture, decor and household brands with higher baskets and longer decisions.
Food & Beverage
Consumable brands balancing repeat purchase, shipping costs and shelf life.
Subscription & Digital
Subscription boxes, apps and digital products that live or die by retention.
A note from our founder
I founded Ecom Scale to give ambitious brands access to the kind of rigorous, independent growth advice usually reserved for the biggest players — delivered personally, and measured in profit, not vanity metrics.
Aytekin Talha CakirFounder & Managing Member
FAQ
Frequently asked questions
What kind of brands do you work with?
We focus on DTC brands and online retailers that are past the proof-of-concept stage — typically founder-led or investor-backed businesses doing between a few hundred thousand and tens of millions in annual revenue. If your situation is different, we are still happy to talk.
How does an engagement start?
With a free, no-obligation consultation of 30–45 minutes. If there is a fit, we send a written proposal with scope, deliverables, timeline and fees, usually within a few business days.
How are your fees structured?
Most projects are quoted as a fixed fee for a clearly defined scope, so there are no surprises and no percentage of ad spend. Ongoing advisory work is billed as a monthly retainer. We will recommend the model that best fits your situation.
Do you also run the ads and build the shop?
Our focus is strategy, systems and hands-on implementation support with your team. Where you need execution capacity, we help you set up the right in-house roles or vet and brief specialist partners — vendor-neutral, with no referral fees.
How do you handle confidential information?
Confidentiality is standard in every engagement. We are happy to sign a mutual NDA before any shop, ad account or financial data is shared, and we use client information only for the purposes of the engagement.
Ready to talk about your next stage of growth?
Book a free, no-obligation consultation. We will listen, ask the right questions and tell you honestly whether — and how — we can help.