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How we work

A disciplined path from insight to profit.

Every engagement follows the same four phases, scaled to the size of your question. You always know where we are, what comes next and what it will deliver.

The four phases

  1. 01

    Audit

    Weeks 1–3

    We build a shared, fact-based understanding of where the shop stands and what really drives revenue and margin.

    Typical deliverables

    • Founder and team interviews
    • Analysis of shop, ad account, email and P&L data
    • Unit economics and cohort baseline
    • Fact base and key bottlenecks summary
  2. 02

    Strategy

    Weeks 3–6

    We develop and evaluate growth options with your team, quantify the trade-offs and agree on a clear plan.

    Typical deliverables

    • Growth levers with quantified impact
    • Recommended direction and rationale
    • Roadmap with initiatives, owners and milestones
    • Targets: CAC, ROAS, LTV, contribution margin
  3. 03

    Execute

    Months 2–6+

    We work alongside your team to turn the plan into results — with weekly cadence, clear ownership and accountability.

    Typical deliverables

    • Weekly growth meeting and KPI dashboard
    • Hands-on support for priority initiatives
    • Creative, CRO and lifecycle testing cadence
    • Course corrections based on results
  4. 04

    Scale

    Ongoing

    We make sure improvements stick and keep compounding after our involvement ends.

    Typical deliverables

    • Results measured against the business case
    • Playbooks, templates and SOPs handed over
    • Coaching for internal owners and hires
    • Optional advisory check-ins

Getting started

Your first 30 days with us

No lengthy sales process. Within a month of our first conversation, you have a clear plan and first insights on the table.

  1. Day 1

    Introductory call

    A 30–45 minute conversation about your brand, numbers, goals and constraints.

  2. Week 1

    Written proposal

    Scope, deliverables, team, timeline and a fixed fee — in writing, with no obligation.

  3. Week 2

    Kick-off

    We align on objectives, success metrics and get access to shop, ads and analytics.

  4. Week 4

    First insights

    A structured fact base and initial findings, discussed openly with you and your team.

Ways to work with us

Engagement models that fit the stage you are in

Every engagement starts with a written proposal: clear scope, deliverables, timeline and fees — agreed before work begins.

Ready to talk about your next stage of growth?

Book a free, no-obligation consultation. We will listen, ask the right questions and tell you honestly whether — and how — we can help.